重庆宏美达欣兴实业（集团）有限公司是一家集茧丝绸产品生产、加工、出口和国内贸易为一体的全产业链丝绸制造文化融合的集团公司（以下简称“集团”）。
Chongqing Wintus New Star Enterprises (Group) Co., Ltd. (hereinafter referred to as "the Group") is a group company integrating the whole industrial chain silk manufacturing culture with production, processing, export and domestic trade of cocoon silk products.
集团专注茧丝绸行业近二十年，现为中国丝绸协会副会长、重庆茧丝绸协会会长单位。获中国丝绸协会认定“中国十大优质茧丝生产基地”、“高档丝绸标志”使用企业（全国仅36家，重庆唯一）、重庆市委、市政府授予“双百表彰企业”、重庆市农业综合开发“重点龙头企业”、“重庆市优秀民营企业”、2016-2017年“重庆市制造业100强企业”、2019-2020年“重庆市服务业100强企业”、中国纺织品商业协会认定“丝绸中国”四星示范店、" 全国巾帼建功先进集体”、“全国企业联合会“企业信用AAA评价企业”等荣誉称号。从2000年成立至今，企业无违规违信记录，在国际、国内及业界均有良好的口碑。
2005年注册“WINTUS（圣唯缇）”商标，创建自有品牌，获重庆市著名商标，连续多年被重庆市政府指定培育的重点出口知名品牌。
The Group has been focusing on the silk industry for nearly 20 years and is now the vice president of China Silk Association and the president unit of Chongqing Cocoon and Silk Association. It has been recognized by China Silk Association as "China's Top Ten Quality Cocoon and Silk Production Base" and "High-grade Silk Mark" using enterprises (only 36 in China). "The only one in Chongqing", "Double Hundred Commendation Enterprise", "Key Leading Enterprise" of Chongqing Agricultural Comprehensive Development ", "Excellent Private Enterprise in Chongqing", "Top 100 Manufacturing Enterprises in Chongqing" in 2016-2017, "Top 100 Service Enterprises in Chongqing" in 2019-2020, and "Silk China" identified by China Textile Business Association National "four-star model store", "National Advanced Collective for Female Achievements", "National Enterprise Confederation" Enterprise Credit AAA Evaluation Enterprise "and other honorary titles. Since its establishment in 2000, the company has no record of violation of regulations and has a good reputation in the international, domestic and industry. In 2005, it registered the trademark "WINTUS" and created its own brand, which was awarded as the famous trademark of Chongqing. It has been designated and cultivated as the key export famous brand by Chongqing Government for many years.
宏美达·梁平丝绸制造文化空间于2017年11月在重庆梁平丝绸工厂全面对外开放，空间集中国丝绸制造、中国丝绸文化传播、丝绸产品销售、丝绸制造体验研学、游学于一体的跨界艺术文化空间，在全国业界尚属首例，受到各级政策的高度关注及行业内外赞誉。
Wintus·LiangPing silk manufacturing cultural space was fully opened to the public in Chongqing LiangPing silk factory in November 2017, the space integrates Chinese silk manufacturing, spreading of Chinese silk culture, silk product sales, silk manufacturing experience study, A cross-boundary art and culture space for study Tours, This is the first case in the industry in the country, It is highly concerned by policies at all levels and praised inside and outside the industry.
宏美达丝绸制造从生产制造型更快、更优的转化为服务型制造，促进企业自身的制造与服务深度融合，从而推进转型升级、实现效率提升和高质量发展。同时在后疫情时代主动抓后疫情时代全球产业链重构机遇，走适应国内大循环为主体，国内国际双循环相互促进的创新模式，将跨境国际贸易、进出口供应链新模式做到极致。
Wintus silk manufacturing has transformed from a faster and better production-based manufacturing to a service-based manufacturing, promote the deep integration of the enterprise's own manufacturing and service, In order to promote transformation and upgrading, achieve efficiency improvement and high-quality development. At the same time, in the post-epidemic era, we will actively seize the opportunity to restructure the global industrial chain in the post-epidemic era. Taking adaptation to the domestic cycle as the main body, the innovative mode of mutual promotion of domestic and international dual circulation, make the new model of cross-border international trade and import and export supply chain to the extreme.
深入实施品牌战略，转型贸易方式和产品结构，将国外的优质水果及生鲜引进国内，实现消费价格和消费效应的结合，提升企业的业务创造力。拓展国际市场多元产品出口，2020年9月进入美国福特供应链，涉足非主营产业的出口贸易（汽车蓄电池），出口销售汽车配件至美国福特及墨西哥工厂和西班牙市场。
In-depth implementation of brand strategy, transformation of trade methods and product structure, introduce foreign high-quality fruits and fresh products into China, realize the combination of consumer price and consumption effect, and enhance the business creativity of enterprises. Expand the export of diversified products in the international market, and enter the Ford supply chain in the United States in September 2020, Involved in export trade of non-main industries (automobile battery), Export and sell auto parts to Ford in the United States and factories in Mexico and the Spanish market.